Moderating Focus Groups
By:Richard A. Krueger
Published on 1997-07-24 by SAGE Publications
This volume is indispensable for those who want to improve their focus group moderating skills. Based on years of experience in moderating and training others to moderate, Richard Krueger offers tips and sound advice on how to gain expertise in leading focus groups. The book is an easy-to-read overview of critical skills needed by moderators, the various approaches that successful moderators use and strategies for handling difficult situations. Beginners will find an invaluable guide and the more experienced will discover tips and strategies for honing their skills.
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Book ID of Moderating Focus Groups's Books is 0VPpCQAAQBAJ, Book which was written byRichard A. Kruegerhave ETAG "7YtpVWie+zg"
Book which was published by SAGE Publications since 1997-07-24 have ISBNs, ISBN 13 Code is 9781506320601 and ISBN 10 Code is 1506320600
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